According to a new report by the Centre for Retail Research on behalf of price comparison service Kelkoo, during 2009 shoppers in the UK spent more online than any other consumers in Europe.
The study showed Britons spent £38 billion on web purchases and this figure is expected to grow by 12.4 per cent to £42.7 billion in 2010.
Moreover, the BBC reports that the number of people who spent over £1,000 on a single internet purchase rose from 12% in 2008 to 25% in 2009.
In total, online purchases accounted for 9.5% of all British retail sales in 2009.
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